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FEWCLE.com - Competitive research
Fewcle is a service of FIRST IN Marketing, serving
small business since 1992.
small business since 1992.
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"Find out exactly how your competitors can HELP your business!"
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Top 10 Elements of Research for Professionals:
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+ Industry represented
+ Discounts/Specials
+ Customer Service
+ Communications & Updates
+ Ordering/Scheduling Process
+ Scheduling
+ Product Knowledge
+ Partnering
+ Experience
Performing research on competing professionals is always going to reveal competitive advantages and disadvantages. Monitoring all of this doesn’t leave enough time in the day to research competitors. It’s the competition which could be doing something “wrong” which your business would benefit from. Or, they could be doing something which takes customers away from you.
By “doing something wrong”, we do not mean malpractice or illegal acts. It’s about the marketing, the presentation, and the need to know everything you can about how you can increase your client (or patient for medical professionals) base.
When it comes to dealing with medical professionals, consumers are often frustrated with the administrative hassle, reaching a live person, and trying to keep the billing straight. When it comes to working with attorneys, consumers are often frustrated about not receiving enough updates on the status of their case or related negotiations.
By “doing something wrong”, we do not mean malpractice or illegal acts. It’s about the marketing, the presentation, and the need to know everything you can about how you can increase your client (or patient for medical professionals) base.
When it comes to dealing with medical professionals, consumers are often frustrated with the administrative hassle, reaching a live person, and trying to keep the billing straight. When it comes to working with attorneys, consumers are often frustrated about not receiving enough updates on the status of their case or related negotiations.
Response time can be crucial for potential and current patients/clients. Some professionals do not monitor their administrative and support staff closely enough to detect customer service problems. Some consumers judge the practice or the firm overall rather than the capabilities of the doctor or lawyer.
Referrals should be another concern, and are an important reason for hiring FEWCLE to research. Knowing that anyone you refer a valued patient or client to will respond promptly and properly can help your reputation even more. You don’t have time to check on your outside sources, even though they can directly impact your business. There is also learning from the mistakes of others.
Advertising and social media has its limitations for the legal and medical professions. Yet, there are several strong marketing strategies which are being done in other cities but not currently in your area. Gaining such information in meticulous detail to allow you to decide is a significant time saver.
You can hire FEWCLE.com to compile competitive data whether in a live participation or not.
Referrals should be another concern, and are an important reason for hiring FEWCLE to research. Knowing that anyone you refer a valued patient or client to will respond promptly and properly can help your reputation even more. You don’t have time to check on your outside sources, even though they can directly impact your business. There is also learning from the mistakes of others.
Advertising and social media has its limitations for the legal and medical professions. Yet, there are several strong marketing strategies which are being done in other cities but not currently in your area. Gaining such information in meticulous detail to allow you to decide is a significant time saver.
You can hire FEWCLE.com to compile competitive data whether in a live participation or not.
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FEWCLE
FEWCLE